ACADEMY OF BUSINESS ADMINISTRATION

It is our pleasure to welcome all participants to the 2003 International Conference of the Academy of Business Administration.

We would like to take this opportunity to express our appreciation to everyone who contributed their time, energy and expertise to making this conference a success. Each participant's contribution helps the Academy fulfill its mission of disseminating high quality research in the field of business administration.

Each conference owes a large debt to the program committee. The track chairs have done a wonderful job of soliciting and reviewing quality work for this conference. As usual it is a pleasure for us to spend time with old friends and hear what everyone has been up to. At the same time, it is exciting to meet new participants and get to know them and their work. We hope you will join us in making an effort to make our newcomers welcome and encouraging them to come back again and again as many of you have done.

Over the years, we have tried very hard to create a warm and supportive environment in which conference participants can share their work. It is the thoughtful comments of the reviewers and the lively discussions of this work that truly make us proud of this conference.

We hope you enjoy the conference and your stay in the beautiful and historic city of Dublin. Given our location, after the conference is over we have no doubt that we will all harbor warm memories of Dublin for some time to come.

Dr. David L. Moore
Conference Chair

Dr. Sam Fullerton
Program Chair

SCHEDULE FOR SPECIAL EVENTS

WEDNESDAY, JULY 23
2:00 PM-5:00 PM Registration

THURSDAY, JULY 24
9:00 AM -1:00 PM Registration
9:00 AM-9:30 AM Coffee Break
9:30 AM-11:00 AM Competitive Sessions
11:00 AM-11:30 AM Coffee Break
11:30 AM-1:00 PM Competitive Sessions
7:00 PM-9:00 PM Reception

FRIDAY, JULY 25
9:00 AM-1:00 PM Registration
9:00 AM-9:30 AM Coffee Break
9:30 AM-11:00 AM Competitive Sessions
11:00 AM-11:30 AM Coffee Break
11:30 AM-1:00 PM Competitive Sessions
1:30 PM-3:30 PM Luncheon

SATURDAY, JULY 26
9:00 AM-1:00 PM Registration
9:00 AM-9:30 AM Coffee Break
9:30 AM-11:00 AM Competitive Sessions
6:00 PM-7:00 PM Reception
7:00 PM-9:00 PM Awards Banquet

SUNDAY, JULY 27
LOCAL CULTURE DAY - TAKE THIS OPPORTUNITY TO ABSORB AND APPRECIATE SOME OF THE HISTORY AND CULTURE OF DUBLIN.

MONDAY, JULY 28
TRAVEL DAY - HAVE A SAFE AND PLEASANT TRIP HOME AND AS ALWAYS WE HOPE YOU WILL JOIN US IN PUERTO VALLARTA, MEXICO, IN DECEMBER FOR THE 2003 GLOBAL TRENDS CONFERENCE; IN LAS VEGAS, NEVADA, IN APRIL FOR THE 2004 NATIONAL CONFERENCE OR IN LONDON, ENGLAND, NEXT JULY FOR THE 2004 INTERNATIONAL CONFERENCE. WATCH THE ABA WEBSITE FOR UPDATED INFORMATION ON ALL CONFERENCES AT http://www.lemoyne.edu/aba

2003 PROGRAM COMMITTEE

TRACK CHAIRS

ACCOUNTING
Dr. Musa Darayseh, Purdue University - Calumet
Dr. Aileen Smith, Stephen F. Austin University
Dr. Susan Kattelus, Eastern Michigan University

BUSINESS COMMUNICATION
Prof. Bonni Baker, Siena College
Dr. Lillian Chaney, University of Memphis
Dr. Richard Featheringham, Central Michigan University

CONTEMPORARY BUSINESS ISSUES

Prof. Gabriel Donleavy, Principal, AECC (England)
Dr. Mohan K. Menon, University of South Alabama
Dr. Gregory Black, Texas A&M University - Corpus Christi
Dr. Peter Hackbert, Sierra Nevada College
Dr. Art Marinelli, Ohio University
Dr. Mary Lemons, University of Tennessee - Martin,

DECISION SCIENCES/INFORMATION SYSTEMS
Dr. Greg Lepak, LeMoyne College
Dr. Sam Fullerton, Eastern Michigan University

ECONOMICS
Dr. Neil Ridler, University of New Brunswick
Dr. David L. Moore, LeMoyne College

FINANCE
Dr. Mahmud Rahman, Eatern Michigan University
Dr. Ginette McManus, St. Joseph's University

MANAGEMENT
Dr. Mike McDonald, Georgia Southern University
Dr. Nick DiMarco, Webster University
Dr. Casimir Barczyk, Purdue Unniversity - Calumet
Dr. Janis Dietz, University of La Verne

MARKETING
Dr. Vish Iyer, University of Northern Colorado
Dr. Judy Graham, St. John Fisher College
Dr. Sam Fullerton, Eastern Michigan University
Dr. Fred DeCasperis, Siena College

NON-PROFIT, PUBLIC SECTOR AND PUBLIC ADMINISTRATION
Dr. Mitchell Rice, Texas A & M University
Dr. Audrey L. Mathews, California State University - San Bernardino

REVIEWERS

Peter Ammermann, California State University - Long Beach
Nader Asgary, State University of New York - Geneseo
Felix Ayadi, Fayetteville State University
Bonni Baker, Siena College
Joseph Banas, Webster University
Casimir Barczyk, Purdue University - Calumet
James D. Bell, Southwest Texas State University
James Bradshaw, Brigham Young University - Hawaii
Tim Brotherson, Montana State University - Billings
Rich Brown, Freed-Hardeman University
Les Carlson, Clemson University
Lillian Chaney, The University of Memphis
Amitava Chaterjee, Fayetteville State University
Sanjib Chowdhury, University of Tennessee - Martin
Nancy Csapo, Central Michigan University
Musa Darayseh, Purdue University - Calumet
Barbara D. Davis, University of Memphis
Frederick Decasperis, Siena College
Carl Dresden, Coastal Carolina University
Alev Efendioglu, University of San Francisco
Philip Empey, Purdue University - Calumet
S. Altan Erdem, University of Houston - Clear Lake
Richard Featheringham, Central Michigan University
Shawnta Friday, Florida A & M University
Sam Fullerton, Eastern Michigan University
Sally Gilfillan, Longwood College
Catherine Green, The University of Memphis
John S. Green, Texas A & M University
George Gekas, Algoma University
Dale Gust, Central Michigan University
Vish Iyer, University of Northern Colorado
Joe James, Sam Houston State University
Robert Joy, Central Michigan University
Yosef Juhmani, Yarmouk University
Gwen Rowe Kelley, University of the District of Columbia
Darla Lang, Sam Houston State University
Hadley Leavell, Sam Houston State University
Mary Lemons, University of Tennessee - Martin
Bala Maniam, Sam Houston State University
Jeannette S. Martin, The University of Mississippi
Audrey L. Mathews, California State University - San Bernardino
Mike McCullough, University of Tennessee - Martin
Ginette McManus, St. Joseph's University
Mohan Menon, University of South Alabama
David L. Moore, LeMoyne College
Lakshmi S. Narain, Georgia College and State University
Linda Nottingham, Mississippi State University
Augustine Nwabuzor, Florida A & M University
Ferdinand Nwafor, Florida A & M University
Monica Parzinger, Clemson University
Robert Pollock, Purdue University - Calumet
Gary Renz, Webster University
Mitchell Rice, Texas A & M University
Neil Ridler, University of New Brunswick
Anthony Rodriguez, Texas A&M International University
Joseph Rosetti, Siena College
Mary Ellen Rosetti, Hudson Valley Community College
Shomir Sil, Purdue University - Calumet
Susan Switzer, Central Michigan University
Rita Thakur, University of La Verne
Larry Thomas, Central Michigan University
Annette Tolson, Florida A & M University
Leslie Toombs, University of Texas - Tyler
Dimirtios Tsoukalas, Purdue University - Calumet
Luc Vallee, University of Montreal
Elaine Waples, Purdue University - Calumet
Brian Watts, California State University - San Bernardino

YOUR PROGRAM COMMITTEE IS PLEASED TO PRESENT YOUR PROGRAM FOR THE 2003 INTERNATIONAL CONFERENCE OF THE ACADEMY OF BUSINESS ADMINISTRATION

WEDNESDAY, July 23, 2003

2:00 PM - 5:00 PM REGISTRATION

THURSDAY, July 24, 2003

9:00 AM - 1:00 AM REGISTRATION

9:00 AM - 9:30 AM COFFEE

9:30 AM - 11:00 AM Marketing I

ROOM A Session Chair:
John Considine: LeMoyne College

* Market Segmentation in HBO's "Six Feet Under": Catering to Diverse Audiences in Just One Plate
Juan Luciano Nieves
University of Puerto Rico at Arecibo (Puerto Rico)

** Supply Chain Management for Small Enterprises: A Holistic Schema
M. B. Neace
Mercer University

*** Direct Mail: A Feasible Promotion Strategy for Religious Organizations
John J. Considine
LeMoyne College

 

9:30 AM - 11:00 AM Business Communications

ROOM B Session Chair:

Richard D. Featheringham: Central Michigan University

* Demographic Differences in Employees' Knowledge of Electronic Resumes
Lillian Chaney
Laura Anderson
Catherine G. Green
University of Memphis

** Fiscal Stress in State Budgets: An Analysis of Alternative Approaches
Delbert Ringquist
Central Michigan University

*** Employee Training Methods in Business and Industry 2003
Richard D. Featheringham
Susan K. Switzer
Larry L. Thomas
Robert Turner
Central Michigan University

9:30 AM - 11:00 AM Global Issues I

ROOM C Session Chair:
Jan P. Muczyk : Air Force Institute of Technology

* The Paradox of China's Township-Village Enterprises: The Nature, Institutional Roots and General Implications
Peter Ping Li
California State University - Stanislaus

** Ethonocentrism, Country-of-Origin, and Animosity among Consumers of Oman
Maha Al Balushi
Sultan Qaboos University (Sultanate of Oman)
Balaji Krishnan
University of Memphis

*** What Persons Wishing to Do Business in the Middle East Need to Know: Lessons Learned by an Expatriate Living in the Middle East
Jan P. Muczyk
Air Force Institute of Technology

11:00 AM - 11:30 AM COFFEE

11:30 AM - 1:00 PM Accounting Issues

ROOM A Session Chair: Musa Darayseh
Purdue University - Calumet

* The Sarbanes-Oxley Act: Implications for Auditors
Trini U. Melcher
California State University, San Marcos
Jocelyn M. Gutierrez
Mitchell, Silberberg & Krupp

** Can Worksite Health Promotion Programs Reduce Health Care Cost
John Lucas
Purdue University - Calumet

*** Accounting for Stock Options
Musa Darayseh
Elaine Waples
Purdue University - Calumet

THURSDAY, July 24, 2003

11:00 AM - 11:30 AM COFFEE

11:30 AM - 1:00 PM Pot Pourri

ROOM B Session Chair: Wally Elmer
LeMoyne College

* Continuing Response to Constituent Perceptions: An Ongoing Exploratory Look at a Charitable Organization
Peter B. Barr
Robert D. Nale
Dennis A. Rauch
Coastal Carolina University

** Exchange Rate Expectation Formation When the Base Currency is Pegged to a Basket
Imad Moosa
La Trobe University (Australia)
Nabeel E. Al-Loughani
Kuwait University (Kuwait)

*** Technology Absorption and Diffusion: The Influence of National Mind-Set and Identity
Bernard Arogyaswamy
Wally Elmer
LeMoyne College

THURSDAY, July 24, 2003

11:00 AM - 11:30 AM COFFEE

11:30 AM - 1:00 PM Learning, Teaching and Linking

ROOM C Session Chair: Aileen Smith
Stephen F. Austin University

* Self-Regulated Learning in an Introductory Statistics Course
Pam Boger
Ohio University

** Innovative Teaching in a Digital World
Kevin Wynne
Pace University

*** Evidence of Cultural Links to Ethical Beliefs of Accountants: Examining Individualism and Power Distance
Aileen Smith
Stephen F. Austin University
Evelyn Hume
University of Texas - Pan American

THURSDAY, July 24, 2003

7:00 PM - 9:00 PM RECEPTION

FRIDAY, July 25, 2003

9:00 AM - 1:00 AM REGISTRATION

9:00 AM - 9:30 AM COFFEE

9:30 AM - 11:00 AM Non-Profit and Public Administration Management Issues and Challenges

ROOM A Session Chair: Audrey L. Mathews
California State University - San Bernardino

* The Demand for Private Tertiary Education in the U.S. Post 9/11
Lance A. Masters
Thiel College
Brenda Ponsford
Clarion University of Pennsylvania

** The Fiscal Crisis Continues: Lessons Never Learned
Audrey L. Mathews
California State University - San Bernardino

*** Non-Profit Corporations Support VA Research Peer Review Gustavo Godoy, CRA
Christina Paul
Alice Holohean
South Florida VA Foundation for Research and Education, Inc./Miami

FRIDAY, July 25, 2003

9:30 AM - 11:00 AM Pot Pourri II

ROOM B Session Chair: Mark Davies
Heriot Watt University (Scotland)

* Degree-Based IT Certification Programs: A Perspective From IT Companies in Developing Countries
Ezegozie Eze
Faye X. Zhu
Rowan University

** Framework for Pre-Implementation Process in Customer Relationship Management
Tariq Bhatti
Zayed University (United Arab Emirates)

*** Teaching Awareness to Global Marketing and Strategic Marketing Sensitization Through Internet Based World Business Simulations
Daniel Tixier
ESSEC (France)

**** * The Role of Focus Groups in Marketing Research Questionnaires Melvin Prince
Darien, CT
Mark Davies
Heriot Watt University (Scotland)

FRIDAY, July 25, 2003

9:30 AM - 11:00 AM Global Issues II

ROOM C Session Chair: James "Bim" Beckman
Fachhochschule Fulda (Germany)

* Some Myths About Enron's Collapse
Gyan Chandra
Miami University

** Realizing Rail Intermodal Potential for NAFTA Freight Movements
H. Barry Spraggins
University of Nevada - Reno
John Ozment
University of Arkansas

*** Franchising in North America and the EU: Path to Greater Employment and Small Business Growth
James "Bim" Beckman
Fachhochschule Fulda (Germany)
Norton Marks
California State University - San Bernardino

FRIDAY, July 25, 2003

11:00 AM - 11:30 AM COFFEE

11:30 AM - 1:00 PM Environmental Issues and Challenges: Public Policy or Politics

ROOM A Session Chair: Audrey L. Mathews
California State University - San Bernardino/Water Resources Institute

* Recent Development: United States Court For The District Of Oregon Expands Standing Under The Endangered Species Act Chanda R. Gonzales
California State University - San Bernardino

** Water's New or Old Crisis: Diversity Management
Audrey L. Mathews
California State University - San Bernardino/Water Resources Institute

*** Drought Management Practices in Comparative Perspectives; The United States and The European Union
Michael Clarke
Chanda R. Gonzalez
California State University - San Bernardino/Water Resources Institute

FRIDAY, July 25, 2003

11:30 AM - 1:00 PM Demographic and Gender Differences

ROOM B Session Chair: Judy F. Graham
St. John Fisher College

* Demographic Differences in Student Perceptions of English-Only Policies in U.S. Work Environments
Catherine G. Green
Lillian H. Chaney
University of Memphis

** Gender Differences in Students' and Parents' Evaluative Criteria When Selecting a College
Jacqueline Warwick
Andrews University
Phylis Mansfield
Behrend College

*** Gender Differences and Functional Fixation
Joan K. Myers
LeMoyne College
Judy F. Graham
St. John Fisher College

FRIDAY, July 25, 2003

11:30 AM - 1:00 PM Finance

ROOM C Session Chair: Elzbieta K. Trybus
California State University, Northridge

* Price Discovery among the Constituents of the Crush
Bahram Adrangi
Arjun Chatrath
University of Portland

** Inflation and Bond-Stock Characteristics of Security Returns
Moon K. Kim
Syracuse University

*** Continuous Improvement in a Financial Service Firm
Elzbieta K. Trybus
California State University - Northridge
John Ardy
Countrywide, Calabasas

FRIDAY, July 25, 2003

1:30 - 3:00 PM LUNCHEON

SATURDAY, July 26, 2003

9:00 AM - 11:00 AM REGISTRATION

9:00 AM - 9:30 AM COFFEE

9:30 AM - 11:00 AM Sports Marketing & City Images

ROOM A Session Chair: Kyungae Park
Yeungnam University (South Korea)

* The Impact of Sponsorship Commitment Level on Brand Favorability and Brand Image Evaluations
Michael D. Musante
Quinnipiac College

** The Benefits of Event Sponsorship: Audience Involvement a Key
Earl Spencer
Berkley College

*** Applying the Country-of-Origin Effect to a City: Images and Evaluations of the City, the City-Sponsored Brand, and Its Products
Kyungae Park
Yeungnam University (South Korea)

SATURDAY, July 26, 2003

9:30 AM - 11:00 AM Finance II

ROOM B Session Chair: Chong Kim
LeMoyne College

* Foreign Direct Investment (FDI) Strategies of Multinationals into
Jordan and Saudi Arabia Post September 11, 2001
Norm Bedford
Oakland, CA

** NAFTA Trade Convergence: Logistical Impediments and the Emergence of China
Fred Hebein
California State University - San Bernardino

*** Classroom Assessment and Total Quality Management: How Are They Similar?
Casimir C. Barczyk
Gideon Falk
Purdue University Calumet

**** The Effects of Exchange Rate System on the Emerging Market Economies: the Case of Argentina
Chong Kim
LeMoyne College

SATURDAY, July 26, 2003

9:30 AM - 11:00 AM Marketing II

ROOM C Session Chair: Fernando Barrio
London Metropolitan University

* Today's Trade Pattern and Decolonization? The Ghana Case
Albert Milhomme
East Texas State University

** Triangulating Marketing Communications: Retrieving Absolut Vodka's Advertising Style
Grigorios N. Karamalis
The American College of Greece
Markus R. Muth
IDA Software Group, Inc.

**** Contract Formation in Electronic Commerce Transactions: the Case of English Law
Fernando Barrio
London Metropolitan University

LOCAL CULTURE DAY - TAKE THIS OPPORTUNITY TO ABSORB AND APPRECIATE THE HISTORY AND CULTURE OF DUBLIN. KISS THE BLARNEY STONE OR VISIT ONE OF THE MANY OTHER SCENIC AREAS SURROUNDING DUBLIN.

TRAVEL DAY - HAVE A SAFE AND PLEASANT TRIP HOME AND AS ALWAYS WE HOPE YOU WILL JOIN US IN PUERTO VALLARTA, MEXICO, IN DECEMBER, 2003, OR LAS VEGAS, NEVADA, IN APRIL, 2004, OR LONDON, ENGLAND, IN JULY, 2004. WATCH THE ABA WEBSITE FOR UPDATED INFORMATION ON ALL CONFERENCES AT http://www.lemoyne.edu/aba