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  • Colleen Giblin

    Colleen Giblin

    Assistant Professor of Marketing

    Mitchell Hall MI 116
    Le Moyne College
    1419 Salt Springs Road
    Syracuse, NY 13214


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    DEGREES

    Ph.D. Candidate, Marketing, Carnegie Mellon University, Expected 2017-2018

             Minor: Social Decision Sciences

    M.S., Marketing, Carnegie Mellon University, 2013

    A.B., Psychology, A.B., French, Cornell University, 2011

     

    TEACHING

    Consumer Behavior, Principles of Marketing

     

    RESEARCH INTERESTS

    • Product ownership, customization, & disposal; sustainability; assessments of value.

    • Influencer marketing; persuasion, authenticity & self-insight; decision-making.

     

    ARTICLES IN REFEREED JOURNALS

    Morewedge, C. K., & Giblin, C. E. (2015). Explanations of the endowment effect: an

    integrative review. Trends in Cognitive Sciences, 19(6), 339-348.

    Press Coverage: Harvard Business Review

    Morewedge, C. K., Giblin, C. E., & Norton, M. I. (2014). The (perceived) meaning of spontaneous thoughts. Journal of Experimental Psychology: General, 143(4), 1742-1754.

    Giblin, C. E., Morewedge, C. K., & Norton, M. I. (2013). Unexpected benefits of deciding by mind wandering. Frontiers in Psychology, 4(598).

    Press Coverage: MIT Sloan Management Review