Marketing
Why a Marketing Degree From Le Moyne?
Create. Problem solve. Innovate. Think outside the box.
Maybe you’re interested in marketing a new fashion line or a world-class international hotel. Or you want to be in charge of promotion management for a celebrity or luxury auto brand. Or create an advertising campaign for a wildlife organization or to promote social justice through the arts.
From business-to-business marketing, consumer marketing, social media marketing, digital marketing, marketing analytics, marketing research, new product development and sports marketing, there are hundreds of different opportunities for fulfilling careers in marketing. Le Moyne’s Jesuit tradition will help you consider what facet of marketing suits you best through interesting courses, supportive faculty and opportunities for discernment.
Creating Impact Through Meaningful Content
Le Moyne’s marketing program will help you become an expert communicator who educates, persuades and informs your audience, building brands and empires.
Marketing Department Undergraduate Degrees
Le Moyne offers a marketing major as well as dual majors and minors.
Heights Global Marketing
The marketing program emphasizes creativity, critical thinking, teamwork and leadership. In addition to the business core and elective courses, you’ll build your professional network and get real-world experience in your choice of internships and in our student-run marketing agency, Heights Global Marketing.
Additional Madden Majors & Programs
The Madden School of Business and Economics offers award-winning degree programs for undergraduate and graduate students.
Marketing Courses
You will study advertising, consumer behavior, marketing analytics and green marketing. Other courses include sports, nonprofit and social media marketing and brand management.
A Nationally-Ranked Program
The Madden College of Business and Economics ranks among the top 10% of business schools nationwide. Among nearly 800 small business schools (those with fewer than 3,000 students), Le Moyne is ranked #22. Madden is also recognized as an Elite Top 50 program in Marketing, ranking #22 nationally and #4 in New York.
Award-winning scholars and business leaders, the Madden marketing faculty will bring innovative topics and diverse real-world experience to your classrooms.
Marketing Careers & Median Salaries
$161,030 Marketing Manager
$126,960 Advertising & Promotions Manager
$92,000 Digital Marketing Manager
$76,950 Market Research Analyst
$74,360 Brand Manager
$161,030 Marketing Manager
$126,960 Advertising & Promotions Manager
$92,000 Digital Marketing Manager
$76,950 Market Research Analyst
$74,360 Brand Manager
I love the connections I made with people at Le Moyne, both in and out of the classroom. My involvement in Heights Global Marketing during my senior year provided me with the hands-on experience I needed to solidify my career path in marketing.”
Questions? Let's Get in Touch
Magdoleen T. Ierlan, Ph.D.

The Madden College of Business & Economics is accredited by the Association to Advance Collegiate Schools of Business (AACSB), the highest standard for business schools worldwide.